Residents of more than 200 cities and towns in the UK are now able to access Europe via high-speed rail services, it has been announced.
Eurostar revealed that it has signed a joint-ticketing deal with South West Trains, meaning more people can take advantage of through fares.
The move could benefit those planning trips to holiday homes in Brittany and elsewhere in France, while the firm suggested that choosing rail over short-haul flights can benefit the environment.
Commercial director at Eurostar Nick Mercer added that high-speed services are "capturing the imagination", with convenience a key factor in this.
"With one booking you can travel from almost anywhere in Britain to hundreds of destinations on the other side of the Channel," he said.
Eurostar recently revealed that passenger numbers in the first half of the year were up four per cent compared to the same period in 2008 and chief executive Richard Brown cited "transparent prices" as one of the reasons for its popularity.
